KLM to become the first airline sued for greenwash
A groundbreaking greenwashing lawsuit against airline KLM challenging its misleading advertising has been granted permission to proceed to a full hearing by a Dutch court.
Standards
ESG Standards
Amazon, Ellen MacArthur Foundation to develop circularity certification
Amazon (NASDAQ:AMZN) and the Ellen MacArthur Foundation will develop certifications for products with circular attributes, which can prevent greenwashing and spread awareness on the benefits of circularity.
Busting the cement decarbonisation myth?
The Alliance for Low-Carbon Cement & Concrete (ALCCC) has been launched to 'bust the myth' that cement is hard to decarbonise. Ostensibly, its goal is to drive rapid decarbonisation of the cement industry (targeting near-zero emissions as early as 2040) with European industrial innovation expected to play a critical role. The alliance argues that technological solutions exist and we must now address market barriers.
Intrepid Travel learns valuable lesson after ban on greenwashing ad
A complaint upheld by the Advertising Standards Authority (ASA) has prompted Intrepid Travel to launch a global review of its environmental communications.
All Standards Posts
KLM to become the first airline sued for greenwash
A groundbreaking greenwashing lawsuit against airline KLM challenging its misleading advertising has been granted permission to proceed to a full hearing by a Dutch court.
Amazon, Ellen MacArthur Foundation to develop circularity certification
Amazon (NASDAQ:AMZN) and the Ellen MacArthur Foundation will develop certifications for products with circular attributes, which can prevent greenwashing and spread awareness on the benefits of circularity.
Busting the cement decarbonisation myth?
The Alliance for Low-Carbon Cement & Concrete (ALCCC) has been launched to 'bust the myth' that cement is hard to decarbonise. Ostensibly, its goal is to drive rapid decarbonisation of the cement industry (targeting near-zero emissions as early as 2040) with European industrial innovation expected to play a critical role. The alliance argues that technological solutions exist and we must now address market barriers.
Intrepid Travel learns valuable lesson after ban on greenwashing ad
A complaint upheld by the Advertising Standards Authority (ASA) has prompted Intrepid Travel to launch a global review of its environmental communications.
Moving beyond net zero: a new framework for discussion
Gold Standard has launched a framework for discussion and feedback that is intended to help companies move beyond net zero strategies, providing a new approach to navigating the rather convoluted climate strategy landscape.
VCM shock as Zimbabwe claims carbon credit revenues
Zimbabwe has proposed a new carbon credit framework, which will see the Government taking half of the revenue and could undercut investment in the market. Given the confusion about credit certification already causing issues for corporate buyers, additional instability could impact those already struggling to identify the best fit for their emission reduction goals.
Bee-friendly label highlights the need for cautious certification
Pollinator Partnership has launched a new version of its Bee Friendly Farming Certification, giving its applicants the option of undergoing a third-party assessment. Independent verification will add credibility to the new label while highlighting the failings of the original scheme.
New science-based targets for nature to address climate and nature crises
The Science Based Targets Network (SBTN) has launched the world’s first science-based targets (SBTs) for nature, to help companies take integrated action across freshwater, land, ocean, biodiversity, and climate challenges.
BVCM: the next step in corporate sustainability
Gold Standard, environmental impact platform Milkywire and new arts charity Murmur have announced a collaboration on establishing guidance, tools and infrastructure for 'beyond value chain mitigation' (BVCM).
Milkywire charitable fund adds Nordic corporate backing
Nordic environmental impact platform Milkywire has raised over $5 million in 2023, from nine companies including Spotify (NYSE:SPOT) and Klarna, to support climate projects focussed on contributing to global net zero, beyond offsetting.
